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You are a woman entrepreneur with a rare ambition.

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You want to build a respected 7-figure company that gives you plenty of money, a ton of freedom and the ability to do deeply meaningful work.

But today, you're facing a big challenge. You are the main person doing the marketing, selling and fulfillment in your company. You want to make more money, but you never seem to have enough mental white space to think creatively about how to grow.

You want to make a change, but with the way your business is currently set up…you can’t.

Like so many women entrepreneurs around the world, you built a company based on your irreplaceable skillset.

This worked well…for a while. But now, you want MORE. More money, more time and more impact. You need space to think, plan and grow.

But the moment you stop doing All The Things…the money stops, your pipeline dries up and you start to stress. It’s exhausting.

You have a jam packed schedule, people who are relying on you and suppliers to pay. You’re grateful for what you have built, but it’s heavy sometimes, isn’t it?

You WANT to grow…but you’re not sure how to do it and you need a plan.

Consider this letter your sacred invitation.

I am inviting you to say goodbye to your jam-packed schedule, feast or famine cashflow and the churn of customized offerings. I’m inviting you to step into a bolder, happier and more decisive version of yourself, and become the CEO of a true “Jewel Business”.

If what I have said so far resonates, then read carefully, my friend. As this invitation has the power to transform your business, make you well-known and influential, and create wealth and security for you and your family.

I am Eleanor Beaton.

I’m the founder of Safi Media, a globally-recognized coaching company on a mission to double the number of women entrepreneurs who sustainably scale past $1M in annual revenue by 2030.

My bio will tell you that I am an award-winning 7-figure entrepreneur, journalist and growth advisor. In my lifetime, I have chaired women’s leadership programs at the Yale School of Business, advised VC funds and Canada’s Deputy Prime Minister on women’s entrepreneurship, and provided strategic counsel to billion dollar CEOs, First Lady’s, and celebrity entrepreneurs.

I am a descendent of the eldest brother of the last King of Fiji. In our culture, the second eldest is the King. But the eldest is the King’s most trusted advisor, thought partner and perspective shifter. This is my sacred lineage, and I offer it to you inside The Jewel Business Accelerator.

In this letter you will discover

  • Who the Jewel Business Accelerator is for
  • What a Jewel Business actually is
  • Why you’d want to scale your revenue and freedom using the Jewel Business model
  • And how to join me, the Safi Media team, and a community of extraordinary global women founders who share your rare ambition in the Jewel Business Accelerator.

By the end of this letter, you’ll have everything you need to DECIDE if you want to request an application to our program. Let’s dive in.

Who Is the

Jewel Business

Accelerator For?


It is for people who are awesome. Obviously. Beyond that super helpful criteria, know that you are likely a fit for the Jewel Business Accelerator if you can say YES to all of the following criteria..

You have a Rare Ambition

You want to build a 7-figure company that gives you the time, space and resources to do meaningful work and enjoy your life. You know that accomplishing this goal could take you several years – and you may not have a remotely clear idea of HOW you’ll do it…but it’s a worthy goal and you’re willing to commit to it.

You are a Seasoned Business Person.

The Jewel Business Accelerator is for entrepreneurs who are generating consistent monthly revenue. You want to grow your revenue and scale your company in a deeply sustainable way.

If you are an entrepreneur who is living paycheck to paycheck, #1. YOU GOT THIS, and #2 I lovingly invite you to reconsider this program when your company is generating consistent revenue. Between our podcast, blog, newsletter and free resources, we have a TON of support for you – but this program is not (yet) one of them.

You are committed to Doing Business Differently

The vast majority of business education and entrepreneurial culture has been made by men for men. It’s not that these traditional teachings are WRONG. It’s simply that they don’t meet your needs as a woman, nor do they align with your values as a leader. The Jewel Business Accelerator is a fit for women who are DONE with the old way of doing business: working insane hours, depleting yourself, and neglecting the needs of your soul. You are committed to Doing Business Differently, and creating a beautifully run Jewel Business that, by its very existence, offers an elegant middle finger to the patriarchy.

What Is a Jewel Business, anyway?

A Jewel Business is an ethical, sustainable 7 figure company that gives you the time, space and resources you need to do deeply meaningful work, and enjoy your life.

When you adopt the Jewel Business Model approach, you shift away from the “dollars for hours” model that keeps you trapped in service delivery and income ceilings. You create the internal and external infrastructure you need to scale past 7 figures with your assets and systems.

And you scale your company sustainably – in a way that deeply nourishes you. Because in the Jewel Business Model, we pursue a 30/30/30 approach to growth:

30%+ revenue growth
30%+ profitability
30%+ open, unscheduled time for the founder

The Jewel Business Model is ambitious yet doable, absorbing but not overwhelming. It will challenge you deeply…but it will also give you the mental white space you need to dream, plan and love your life.

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Why Should You Consider Scaling Your Company Using The Jewel Business Model?

1. Because growing your revenue should not deplete you or compromise your wellbeing.

I created the Jewel Business Model because the vast majority of scaling strategies are exhausting and depleting. When you follow a traditional scaling model, your growth looks like this:

This rollercoaster approach is the reality for millions of business owners who follow the traditional “take no prisoners” approach to scaling business. This approach is depleting, destabilizing and totally unnecessary. But in our patriarchal business world, we’re taught that this is the only path to a 7 figure business. But for many women, the cost to your wellbeing and relationships isn’t worth it. But when scale your revenue and freedom using the Jewel Business Model, the approach looks like this:

The Jewel Business Model focuses on periods of growth followed by periods of integration and stability. The focus is on scaling sustainably. You create the infrastructure to support your growth every step of the way. And you give yourself and your company the space to adjust to that growth so you don’t burn out.

2. Because you are a powerhouse leader whose VISION requires a clear and cohesive work plan.

When you started your company, you benefited from a course on email marketing here, a book on developing consulting offers there. But you are an established entrepreneur now, and you can no longer afford to be influenced by this tactic over here and a little of that strategy over there. This ‘Frankenstein’ approach to developing a growth plan will only water down your vision. You need a cohesive approach that is TOTALLY customized to you and your business, which is what the Jewel Business Model offers.

3. Because our methods are based not only on our lived experience, but on years of research, 600+ women entrepreneurs and thousands of data points into how women scale sustainable Jewel Businesses.

When Canada’s Deputy Prime Minister wanted to better understand women entrepreneurs in order to shape an equitable federal budget, she came to us. When a nationally recognized non profits, academic institutions and policy makers want to deliver powerful supports to advance women entrepreneurs, they come to us. When award-winning authors, multi-six figure consultants and Harvard Business Review-published authorities want to grow their companies in a way that allows them to make great money AND do deep work, they come to us.

We live and breathe women entrepreneurs, and we want to put this powerful perspective to work for YOUR business.

How Do I Learn More About

The Jewel Business Accelerator?

If you are still reading this letter, chances are it’s because you’re a good fit for the Jewel Business Accelerator.

Therefore, your next step is to request detailed information and an application.

Hit the “Get Details” button and enter your name, email address and either your Instagram or LinkedIn handle. (Note: we request this detailed information about YOU because we are sharing detailed information about our programming and proprietary training program. We’re delighted to share this AND we want to know who we are sharing it with! I trust you understand.)

We’ll then send you a detailed overview of the Jewel Business Accelerator that includes:

All the information you need to decide if you should apply including:

  • In-depth overview of what you’ll learn inside the program
  • Details on our program calendar, our upcoming cohort and key dates
  • A breakdown on what’s included, such as group calls, virtual retreats, 1:1 coaching and more
  • The investment

Click here to request detailed info:

By implementing Eleanor’s teachings in The Incubator, I doubled my social media following, tripled my email list and am on track to 3X my revenues by year’s end

Anu Bidani,

STEM Minds,

Toronto, Ontario

I hit 300% of my year-over-year revenue goal within 30 days of working with Eleanor in The Incubator

Deb Boulanger,

The Great Do-Over,

New York,

Within 12 months of joining The Incubator, I grew annual revenues by OVER $200K and reduced my working hours by 20%

Dr. Jordin Wiggins,

The Pleasure Collective,

Pelham, Ontario

Need help or have questions? Contact us:

clientservices@eleanorbeaton.com

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